77 Best SEO Tools – A Complete Package [Updated List]

SEO (Search Engine Optimization) is the activity of optimizing Web pages or whole sites in order to make them more search engine friendly, thus getting higher positions in search results.

SEO is sometimes also called SEO copyrighting because most of the techniques that are used to promote sites in search engines deal with text.

  • SEO Stands for Search Engine Optimization.
  • SEO is all about optimizing a web site for Search Engines.
  • SEO is the process of designing and developing a web site to rank well in search engine results.
  • SEO is to improve the volume and quality of traffic to a web site from search engines.
  • SEO is a subset of search engine marketing.
  • SEO is the art of ranking in the search engines.
  • SEO is marketing by understanding how search algorithms work and what human visitors might search.
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If you plan to do some basic SEO, it is essential that you understand how search engines work and which items are most important in SEO.

1) RankerX – Best Web 2.0 Tool for Tier 1/Tier 2

RankerX is one of the ultimate seo tools you ever need. It’s fast, efficient and very reliable. You can create thousands of accounts of authority web sites like wordpress.com, tumblr and a lot of other platform web sites like Elgg, PHPFox and much more. You can even post to more authority sites than those our competitors can COMBINED!

2) GSA – Best tool for automated link building for Tier 2/Tier 3

With GSA Search Engine Ranker you will create unlimited backlinks of your site. This software can run endlessly and create backlinks for you 24 hours a day. Unlike other SEO softwares it will not need any database of submission sites. It will find new targets for you and submit your website to them without asking for your input.

3) Scrapebox – SEO Tool

The most powerful and popular SEO tool of its kind! Used by SEO Companies and Freelancers from all over the world, trusted by major Fortune 500 companies. Scrapebox is also known by Swiff Army Knife of SEO! It can automatically harvest thousands of URL’s from over 30 search engines such as Google, Yahoo and Bing in seconds with the powerful and trainable URL harvester. For a Limited Time Grab, you can get Scrapebox at just $97 instead of $197.

4) Google Keyword Planner

Keyword Planner is like a workshop for building new Search Network campaigns or expanding existing ones. You can search for keyword and ad group ideas, get historical statistics, see how a list of keywords might perform and even create a new keyword list by multiplying several lists of keywords together. Keyword Planner can also help you choose competitive bids and budgets to use with your campaigns.

5) Google Trends

Google Trends is one of the best and most versatile tools available for SEO. It is the marketing equivalent of the Leatherman or Swiss Army knife. If you could only use one SEO tool to develop an Internet marketing campaign, this product would be a serious contender.

6) Keyword Tool

Keyword Tool is the best alternative to Google Keyword Planner and other Keyword Research Tools. It also helps you to find the keywords that people are typing into Google Search Box. Unlike other keyword planner tools, Keyword Tool is extremely reliable as it works 99.99% of the time.

7) Uber Suggest

Use Übersuggest to quickly find new keywords which is not available in the Google Keyword Planner. Take your keyword research to the next level with tons of keyword ideas for SEO, PPC and your next content marketing campaign.

8) WordStream

Get thousands of keyword suggestions from a constantly updated database of more than a trillion unique search queries, giving you more keywords, faster, than even paid keyword tools. WordStream’s free keyword tools for SEO and PPC are an integrated, actionable suite designed to help search marketers with keyword suggestion, keyword grouping, keyword analysis, long-tail keyword research and negative keyword discovery.

9) Moz Keyword Explorer

Moz Keyword Explorer has lots of unique features, metrics, and functionality. It takes you all the way through the keyword research process — from discovering keyword ideas to getting metrics to building a list, filtering the keywords on it, and prioritizing which ones to target based on the numbers that matter.

10) SERPs Keyword Research

SERP is one of the magically fast & free keyword research and suggestion tool which was formally known by Keywordini. The SERPs Keyword Research Database is a free tool that allows you to search for high-value keywords and then filter the results to build a list of relevant results.

11) Google Webmaster Tools

Google Webmaster Tools (GWT) is the primary mechanism for Google to communicate with webmasters. It helps you to identify issues with your site and can even let you know if it has been infected with malware. Google Search Console is a free service that helps you manage your site’s presence in Google search results. Through Google Search Console, you can easily request that Google index your site.

12) Bing/Yahoo Webmaster Tools

Bing is a search engine owned and operated by Microsoft. Bing webmaster tool is a free service to submit our sites. Submitting your website to Bing Search Engine allows indexing your website easily and helps to get organic traffic. Bing Search Engine lets you easily monitor your website traffic, crawl errors and track data about your website.

Also Read: Free on page SEO Checker

13) Yandex Webmaster Tools

The Russian search engine Yandex offers the tool Yandex Webmaster, which is similar to the Google Search Console and Bing Webmaster Tools. If Russia is an important target country for your business and you are optimizing your website for Yandex, you should use Yandex Webmaster Tools. It gives you control and provides important information about the indexing of your website in Yandex.

14) Ahrefs

Ahrefs helps you to learn why your competitors are ranking so high and what you need to do to outrank them. With Ahrefs, you can easily see the exact keywords that your competitors are ranking for in organic search results and how much traffic this brings them.

15) Moz Open Site Explorer

With OSE i.e. Open Site Explorer, you can easily develop a high quality inbound link profile. It will automatically research all backlinks, find link-building opportunities and discover potentially damaging links wrt to your website.

16) Majectic Seo

Majestic is a type of web search engine derived from a distributed web crawler (or bot) called MJ12Bot. Majestic maps the links between web pages, rather than the web content itself. This network of links is sometimes called the web graph.

17) SEOprofiler

SEOprofiler is a full-featured SEO tool that helps you to get high rankings on Google and other search engines. You get all the the tools that you need in one place like link analysis, web page optimization, competitive intelligence, link building, keyword research, social media, website audits, and more.

18) LinkAssistant

LinkAssistant does everything you’ve been doing by hand for years. It finds automatically link prospects from all over the internet, even in the forums that we can’t think. This is a huge time-saver for any SEO.

19) Monitor Backlink

This is the most easiest way to check your bad links and your competitor’s good links. You will be able to quickly analyze which backlinks are most valuable to your SEO campaign and identify marketing opportunities. It is designed to support your SEO strategy even if you are not a technical person.

20) Google PageSpeed Insights

PageSpeed Insights measures the performance of a page for mobile and desktop devices. It fetches the URL twice, once with a mobile user-agent, and once with a desktop user-agent. PageSpeed Insights also checks to see if a page has applied common performance best practices and provides a score, which ranges from 0 to 100 points, and falls into one of the following three categories i.e Good, Needs Work and Poor.

21) Think with Google

Perform a mobile website speed test with the Test My Site tool and receive recommendations for improving website performance across all devices.

22) Pingdom Website Speed Test

Pingdom offers cost-effective and reliable uptime and performance monitoring for your websites. With Pingdom you can monitor your website’s uptime, performance, and interactions for a better end-user-experience.

23) Webpage Test

Run a free website speed test from multiple locations around the globe using real browsers (IE and Chrome) and at real consumer connection speeds. You can run simple tests or perform advanced testing including multi-step transactions, video capture, content blocking and much more.

24) SerpLab – SERP checker

SERP ranking or Search Engine Results Page ranking is basically the position a website appears in a search engines results page. There are many different types of SERPS but three main categories are Organic SERPs, Paid SERPs and Contextual SERPs.

Also Read: How to start a SEO company

25) RankTracker

Rank Tracker is the best and most reliable platform for tracking keyword rankings across multiple websites and search engines. RT makes it easy to track daily keyword performance in real-­time, analyze competitors, create detailed reports, and identify opportunities that can increase profits and drive business growth.

26) Moz Pro Rank Tracker

Moz Pro’s powerful rank tracking software tool retrieves search engine rankings for pages and keywords, and stores them for easy comparison later. No need to manually check daily — Moz Pro subscribers can track selected rankings data over time to see which efforts are making the most impact as well as schedule automated reports to stay informed on changes.

27) SerpStat

Get all the top results for keywords you’ve selected. Serpstat has developed the ultimate algorithm that analyzes SERPs and saves data about top-100 domains for every keyword.

28) Google Analytics

Google Analytics Solutions offer free and enterprise analytics tools to measure website, app, digital and offline data to gain customer insights. Google Analytics is a free web analytics tool hosted by Google that anonymously tracks users using JavaScript code and first party cookies.

29) SimilarWeb

SimilarWeb is recognized as the industry standard in market intelligence, with the world’s greatest database of digital behavior. SimilarWeb gives you global multi-device market intelligence to understand, track and grow your digital market share.

30) Small SEO Tools

This plagiarism tool is a perfect platform to check any document for plagiarism, in order to verify the integrity of its written content. Their free plagiarism software checks sentence one by one on various search engines comparing it with already indexed content.

Another free plagiarism checker for students guarantees the best check and is perfect for any student in middle school, high school, college, and any post graduate.

31) CopyScape

Copyscape provides a free plagiarism checker for finding copies of your web pages online, as well as two more powerful professional solutions for preventing content theft and content fraud:

32) BuzzSumo

BuzzSumo has to be the most important tool that I use for my content marketing and SEO campaigns. The ability to quickly identify what content is working well in an industry and who the major influencers are. BuzzSumo facilitates a much deeper understanding of our social footprint and helps us to develop smarter content strategies.

Also Read: NinjaOutreach is another tool we use for content marketing and SEO campaigns but the thing we love most about them is their automated outreach feature. You can quickly search and identify the most shared content, influencers, and top websites and easily outreach to your prospects all without ever leaving the app.

33) Grammarly

Grammarly corrects hundreds of grammar, punctuation, and spelling mistakes while also catching contextual errors, improving your vocabulary, and suggesting style improvements. Come for the best-in-class grammar checking, stay for the added polish that will keep your text clear, mistake-free, and effective.

34) WooRank SEO Checker

WooRank is a super fast, super easy-to-use SEO audit and digital marketing tool. WooRank is one of the best SEO tool; easy to use, yet in-depth analysis of any website. Their simple, clear, actionable insights will help you not only increase your search ranking and website traffic, but also your audience engagement and, ultimately, your conversion and customer retention rates.

35) SeoSiteCheckup

SEO Site Checkup offers an easy-to-understand and comprehensive set of SEO tools to help you understand your website from a search engine’s perspective. In just a matter of few seconds and a couple of clicks, you can see how a search engine may interpret your site. Their SEO reports also let you know of any problems or technical shortcomings in your website that may be hurting your search engine rankings.

36) Moz Pro On-Page

It provides instant analysis of your on-page SEO and keyword use, giving you actionable insights to help you target important keywords, improve your content, rank higher for your target keywords, and increase your organic traffic.

37) Screaming Frog SEO Spider

The Screaming Frog SEO Spider is a website crawler, that allows you to crawl websites’ URLs and fetch key onsite elements to analyse onsite SEO.

38) Buffer

Buffer is a simpler and easier way to schedule posts, track the performance of your content, and manage all your accounts in one place.

39) Hootsuite

With Hootsuite’s platform, you get all the tools to manage all of your social profiles and automatically find and schedule effective social content.

40) Dlvr.it

Dlvr.it helps people like you to attract and engage audiences across the web with powerful tools that make sharing content easy.

Also Read: Promo.com is an online video maker that gives you everything you need to make high-quality videos that will help your business grow. They have millions of templates for any kind of business type and they fit all types of content. With Promo, you can also make video advertisements freely and easily. Promo helps you to promote your business or products, improves brand awareness, widens your reach, and engaged your customers.

41) Social Bakers

Socialbakers is a global social media analytics company offering a marketing software-as-a-service platform called Socialbakers Solutions that delivers data analytics and social media management for thousands of companies of all sizes for marketing on Facebook, Instagram, Twitter, YouTube, LinkedIn, Google+, VK and Pinterest.

42) Google Alerts

Google Alerts is one of the most versatile online tools. It allows you to listen to conversations you may not be aware of. Conversations that involve you or your brand (and maybe even your competitors).

43) SMCC

SMCC gives you instant access to mentions about your brand across the web. SMCC is the first social listening system in Vietnam capable of listening to voice stations, reading newspapers, and tracking electronic resources from newspapers, forums and social networks.

44) SocialOne

SocialOne aims to help marketers do Facebook marketing easier with “bicycles for the mind”.

45) BuzzMetrics

Buzzmetrics is the most comprehensive Social Media Listening solution in Vietnam and the Region.

46) SocialHeat

Social Heat – YouNet Media’s Social Listening & Market Intelligence system – the only tool in Vietnam that can gather and analyze information in real time, automatically and in a targeted manner. It covers more than 90% of news and social networks.

47) Sociograph.io

Another great and free tool for the list is sociograph.io. It lets you analyze Facebook Groups and Facebook Pages.

48) MailChimp

MailChimp provides marketing automation for e-commerce businesses. Send beautiful emails, connect your e-commerce store, advertise, and build your brand.

49) MailGun

Mailgun is an email automation service provided by Rackspace. It offers a complete cloud-based email service for sending, receiving and tracking email sent through your websites and applications. Mailgun features are available through an intuitive RESTful API or using traditional email protocols like SMTP.

50) Mail-Tester

Mail-Tester is a child product of MailPoet and AcyMailing. With Mail-tester, you can easily test the spammyness of your emails.

51) Google Email Markup

With Google Email Markup, a user can easily highlight all emails with important information and actions in Inbox by Gmail.

52) SendPulse

SendPulse takes pride in calling themselves as a fast, intuitive, and affordable way to send emails, SMS, web push, and SMTP emails to target audience that will help the business grow and increase their brand awareness.

53) Selzy

Selzy is an emerging email marketing platform that is newbie-friendly and targets specifically small and medium-sized companies. The platform offers a forever free trial with up to 1,000 contacts in the list and 15,000 emails sent each month. It has a simple drag-and-drop email builder with 100+ free templates to create picture-perfect newsletters in the nick of time.

54) Godaddy

GoDaddy is of the largest and biggest internet domain registrar and web hosting company which facilitating online businesses.

55) Namecheap

Namecheap, Inc. is an ICANN accredited registrar which provide services on domain name registration, and offer for sale domain names that are registered to third parties. It is also a web hosting company, based in Phoenix, Arizona. The company claims to manage more than seven million domain names for its approximately three million customers.

56) Vultr

Vultr Holdings offers cloud hosting services to its clients. The company’s range of features include VC2, block storage, dedicated cloud, datacenter locations, control panel, upload ISO, one-click apps, and DDoS protection. Furthermore, it offers optimized peering services to its clients.

57) Heap Analytics

Heap tracks everything your users do automatically. No more tracking plans, tracking code, or tags. Get answers in seconds and make decisions faster.

58) FullStory

FullStory offers more than just session replay — gain insights with customer experience analytics, click maps, live co-browsing, and many more.

59) Piwik

Piwik is the leading open alternative to Google Analytics that gives you full control over your data. Piwik lets you easily collect data from websites, apps & the IoT and visualise this data and extract insights.

60) LadiPage

With Ladipage, you can easily create your own landing pages with royalty free license.

61) InstaPage

Instapage is the most powerful landing page platform on the market. Ideal for teams and agencies, Instapage has everything you need to build fully customizable, on-brand landing pages.

62) LeadPages

LeadPages is an online tool that you can use to collect email subscribers. That is the main function of LeadPages, and they provide tons of purdy templates that you can use for lead magnets, webinars, and landing pages in order to grow your email list.

63) Unbounce

Unbounce is the landing page builder designed for marketers. Build and A/B test high-converting landing pages and overlays, without the need for developers.

64) Canva

Canva is a free graphic-design tool website, founded in 2012. It has an easy to use drag-and-drop interface and provides access to over a million photographs, graphics, and fonts. The tools can be used for both web and print media design and graphics.

65) Pencil

Pencil is built for the purpose of providing a free and open-source GUI prototyping tool that people can easily install and use to create mockups in popular desktop platforms.

66) Fotor

Fotor Photo Editor is a free online designer and editing tool catering to all your photographic and image creation needs!

67) Uplevo

Uplevo – an online design platform helps designers, marketers, business owners and anyone who wants great designs for their enterprises and businesses in the easiest way.

68) BannerSnack

Forget all the hassle of working with complicated design tools, with the help of BannerSnack, you can easily design a banner within minutes which actually saves your time and money. You can easily create fully responsive banners that will look perfect on all screen sizes, on any device.

69) Compressor

Compressor.io is a powerful online tool for reducing drastically the size of your images and photos whilst maintaining a high quality with almost no difference before and after compression and currently supported 4 file formats i.e. JPEG, PNG, GIF and SVG.

70) Animaker

Animaker is here to help you create studio like animated videos. Animaker is an online animated video making platform that allows users to create and share animated videos for free.

71) Pixabay

Pixabay.com is an international website for sharing high quality public domain photos, illustrations, vector graphics, and film footage. As of November 2017, Pixabay offers over 1,188,454 free photos, illustrations, and vectors and videos. With Pixabay, you can easily download royalty free photos and videos and share with your own pictures as public domain with people all over the world.

72) VectorStock

VectorStock is the world’s Premier Vector-only Image Marketplace having a lot of categories which you can easily browse from any platform. VectorStock also offers royalty-free vector-only illustrations and graphics for sale.

73) Icon Finder

Iconfinder provides high-quality icons to millions of creative professionals. They are a small international team based in the lovely city of Copenhagen, with some of us working remotely. Together with a passionate community of icon designers, Iconfinder is one of the most popular icon site now a days.

74) 1001 Fonts

You can download and use the fonts in almost any program with text capability with 1001Fonts.

75) Zopim

Zopim Live chat is now known as Zendesk Chat which makes it easy for you to automate chats. This lets you reach out and talk to customers before they even ask a question. You can easily track and monitor your website visitors with the help of Zendesk Chat Dashboard System.

76) Zendesk

Zendesk is a customer service platform. It’s designed for companies that want to create customer relationships that are more meaningful, personal and productive. You can easily chat with your customers in a real time manner.

77) Subiz

Subiz is simple, easy to use but contains over 40+ extremely powerful features. Each feature is researched, designed to deliver an optimal and seamless user experience, Highest efficiency. Using Subiz to keep up, managing your visitor information helps you increase connectivity, personalization, and proactive sales that increase sales and build lasting customer relationships.

78) VChat

vChat is an online chat solution that lets you follow and chat with your website visitors. If you have a website, then you can easily integrate vChat into your website to support online customers visiting your website at any time of day.

Bonus Tools:

79) LaunchCDN

offers a complete solution to create a network of sites quickly and with no footprints. If you are looking expanding your portfolio of websites this is a great place to get started.

80) POP Free On Page SEO Checker

This is a powerful free tool that compares your page against the top ranking competitors and gives you an on page SEO score (1 to 100) of how well your page is optimized right now

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This Post Has One Comment

  1. Hi,
    A absolutely love these types of write ups, they present a hell lot of important information. From this blog I am certain that now My seo is sorted. Whenever I have to look for a tool on seo . I have this. Worth sharing and bookmarking this page. This will make my task of doing seo for clients easier..

    Thanks a ton for sharing!!.

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